Services | Strategy Analytics

UNITED STATES		UNITED KINGDOM	FRANCE
Boston MA	Ohio	Milton Keynes
Strategy Analytics Inc	Strategy Analytics Inc	Strategy Analytics Ltd.	Strategy Analytics
199 Wells Avenue Suite 108		Bank House, 171 Midsummer Boulevard	15, rue Reaumur
Newton MA		Milton Keynes	75003 Paris
MA 02459		MK9 1EB	France
USA	USA	United Kingdom
Tel: +1 617 614 0700	Tel: +1 617 614 0716	Tel: +44 1908 423600	Tel: +33 1 53 40 99 50
Fax: +1 617 614 0799 Map/Get Directions	Fax: +1 614 431 2343	Fax: +44 1908 423650 Map/Get Directions	Fax: +33 1 53 40 99 59 Map/Get Directions

			GERMANY
Los Angeles	San Francisco Bay Area	London
Strategy Analytics Inc	Strategy Analytics Inc	Strategy Analytics : Teligen	Strategy Analytics GmbH
3342 Wimbleton Drive	2610 Presidio Dr.	Great West House, Great West Road	Sebastiansplatz 5
Los Alamitos	Brentwood	Brentford	D-80331 Muenchen
CA 90720	CA 94513	Middlesex, TW8 9DF	Germany
USA	USA	United Kingdom
Tel: +1 617 614 0719	Tel: +1 617 614 0732	Tel: +44 2081 850402	Tel: +49 89 51 51 35 0
	Fax: +1 925 308 7727	Fax: +44 2081 850419 Map/Get Directions	Fax: +49 89 51 51 35 55 Map/Get Directions

JAPAN	KOREA	CHINA

Strategy Analytics Inc	Strategy Analytics Inc	Strategy Analytics Inc
Level 18 Yebisu Garden Place Tower	16F, Gangnam Bldg., 1321-1	59-2-102 Beijing Suncity
4-20-3 Ebisu Shibuya-ku	Seocho-dong, Seocho-gu	No. 30 Litang Road, Xiaotangshan
Tokyo 150-6018	Seoul, 137-070	Changping District, Beijing
Japan	Korea	P. R. China 102209
Tel: +81-3-5789-5935	Tel: +82 2 310 9122	Tel: +86 10 8975 5246
	Fax: +82 2 757 7100	Fax: +86 10 8975 5246

		TAIWAN

	PK & Wise	Hinton Information Services
	6F J's Building	6F-3 #103 Rueihu Street
	1487-4 Seeocho-dong Seocho-gu	Neihu
	Seoul 137869	Taipei 11494
	Korea	Taiwan
	Tel: +82 2 597 8756	Tel: +886-2-27993110 ext. 319
	Fax: +82 2 598 9444	Fax: +886-2-27995560

OFFICES

ANALYSTS

Digital Media Dashboard

Coverage

Smartphone Addressable Market
Tablet Addressable Market
Smart TV Addressable Market
Video & Television
Music
Games
Social Networking
Internet Users

As always, we are here to help. If you have any questions finding what you need, please contact us

Digital Media Dashboard

The Digital Media Dashboard provides a holistic view of the digital media market.

The Digital Media Dashboard (DMD) quantifies the total size of the online and mobile media market for the main media sectors – music, video, television and social networking - across 23 countries. DMD segments the revenue opportunity by consumer and advertiser expenditure and by business model, including subscription, a la carte and virtual goods. Additionally, DMD offers device installed base data for smartphones and tablets, mobile and fixed internet users to provide clients with addressable market sizing.

Strategy Analytics is the world expert in digital media market sizing, across fixed and mobile networks, and a world leader in device tracking for over ten years. In terms of media evolution we have been analysing the transition to online channels, the promise of mobile channels and the impact of smartphone, tablet and other new consumer electronics devices on media consumption.

Digital Media Dashboard Graphic

Take a look at our 5 minute video showing
the key features and benefits of Strategy Analytics Dashboards.

The Strategy Analytics Digital Media Dashboard helps you succeed in this market with answers to critical questions like:

What is the total addressable market of smartphones and tablets?
What is the total value of the digital media market?
How does digital media spend split by business model: sell-through, rental, subscription and virtual goods?
How does digital media spend segment by music, video, and social networking?
What is the size of the OTT Video/TV market?
How quickly is mobile advertising growing as a share of total digital advertising?

Digital Media Dashboard Distinctions

Digital Media Dashboard (DMD) provides a holistic view of the digital media landscape as evolving consumer behaviour, enabled by the rise in Internet connected devices like smartphones, tablets and smart TV, disrupts conventional media consumption patterns and established business models. The rise of over-the-top (OTT) content and social media is driving disruption in established media distribution, and impacting how end-users locate, evaluate, pay and consume media.

Digital Media Dashboard combines the expertise of Strategy Analytics’ media teams with Strategy Analytics leadership in device tracking to provide a holistic, quantitative assessment of the digital media opportunity.

Digital Media Dashboard draws on our over 40 years of experience in the consumer electronics industry, our leadership in the mobile device and applications space and our deep relationships with vendors across the value chain.

Digital Media Dashboard Service Elements

How We Partner With You

Share |

NEWS | EVENTS

Digital Media Blog Blogs

Children Change Disney’s Digital Strategy: “App TV” Now Central To Content Planning

U.S. Accounts for Largest Share of Global Social Network Ad Spend

Southeast Asian SVOD Market Heating Up

Direct observation of lead adopters in their home environment over time to investigate usage scenarios of digital media devices and services
Research and analysis on the app ecosystem providing real time insight into consumer trends, a deep understanding of developer’s ever shifting expectations, and granular platform-level forecast data
Wireless Media Strategies

Research and analysis on consumer mobile media usage and trends, as well as the strategies and performance of media companies, handset manufacturers and operators
Conducts some of the industry’s most extensive testing of how consumers use mobile services and applications, including browsing, media and messaging, context awareness and convergence
Wearable Device Ecosystem

Wearable Device Ecosystems (WDE) provides a deep dive into the fast-developing market where there is no dominant paradigm in terms of form factor, ecosystem, enabling technologies or use cases
Unique service offering online database access to quantitative consumer survey data covering consumer technologies, advanced services and digital media
Offers deep dive primary consumer research combined with performance measurements of service providers in over 60 countries
The industry’s first service providing automotive firms with timely insights on mobile D
Connected Home Devices

No other vendor offers the combination of timely, consistent and accurate tracking of 22 different product categories spanning audio, video and computing,
TV & Media Strategies

We cover all of the major media sectors, including advertising, TV and video, music, games and social media

David Kerr Senior Vice President

Digital Consumer Team:

	David Mercer, Vice President & Principal Analyst
	David Watkins, Director
	Diane O`Neill, Director
	Kevin Nolan, Vice President
	Left User Strategy Analytics, Removed User Records
	Wei Shi, Analyst
	William Ablondi, Director

Digital Media Dashboard

The Strategy Analytics Digital Media Dashboard helps you succeed in this market with answers to critical questions like:

Digital Media Dashboard Distinctions

Digital Media Dashboard Service Elements

How We Partner With You

Digital Media Dashboard

Please sign in to access these online dashboards