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Strategy Analytics Inc |
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MK9 1EB |
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Tel: +1 617 614 0700 |
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Strategy Analytics Inc |
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Strategy Analytics : Teligen |
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Los Alamitos |
Brentwood |
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D-80331 Muenchen |
CA 90720 |
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Strategy Analytics Inc |
Strategy Analytics Inc |
Strategy Analytics Inc |
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Level 18 Yebisu Garden Place Tower |
16F, Gangnam Bldg., 1321-1 |
59-2-102 Beijing Suncity |
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4-20-3 Ebisu Shibuya-ku |
Seocho-dong, Seocho-gu |
No. 30 Litang Road, Xiaotangshan |
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Tokyo 150-6018 |
Seoul, 137-070 |
Changping District, Beijing |
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P. R. China 102209 |
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Tel: +81-3-5789-5935 |
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Fax: +82 2 757 7100 |
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PK & Wise |
Hinton Information Services |
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6F J's Building |
6F-3 #103 Rueihu Street |
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1487-4 Seeocho-dong Seocho-gu |
Neihu |
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Seoul 137869 |
Taipei 11494 |
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Taiwan |
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Tel: +82 2 597 8756 |
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Fax: +82 2 598 9444 |
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BlackBerry Facebook Mobile: Where Are My Messages?
Poor Message Location Taints Otherwise Excellent Application
London, UK - 24 June 2008 - The latest benchmark analysis from the Strategy Analytics Wireless Media Lab, "BlackBerry Facebook Mobile Application Cool, Easy to Use, but Where Are My Messages?" evaluates core features of the BlackBerry Facebook mobile application, including changing status, checking and replying to new messages, inviting Facebook friends, uploading and adding captions to and tagging pictures.
While almost all of the respondents were pleased overall with the mobile application's ability to complete most tasks, Strategy Analytics has determined that the Facebook mobile application has one major usability issue related to locating new messages. Also, a number of users had difficulty logging out of their accounts.
"All users expected to be able to access their message inbox through one of the main icons on the application homescreen," noted Christopher Dodge, User Experience Analyst at Strategy Analytics. "It seemed illogical to leave the BlackBerry Facebook application in order to navigate to the mobile web version for checking messages."
Paul Brown, Senior User Research Experience Analyst at Strategy Analytics, added, "Many users were impressed with the ability to upload photos to Facebook directly from the phone's camera album, and they enjoyed the ease with which they could tag photos and add captions."
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