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Global MMORPG Market to hit $8 billion in 2014
Blizzard, Shanda and Netease lead the market
Changes made from August 10
Boston, MA - August 11, 2010 – The global massively multiplayer online role-playing game (MMORPG) market will continue its rapid growth trajectory in 2010, as described in the latest report from the Strategy Analytics Digital Media Strategies service, “The World of MMORPG: a Tale of Two Regions.” This report reveals that the MMORPG market exceeded $5 billion in 2009, a 17% annual growth, primarily driven by the momentum of Asian online game companies. This study also forecasts global MMORPG revenues will reach $8 billion in 2014.
The global MMORPG market has become a tale of two regions. Blizzard Entertainment dominates the slowly growing US and European markets, while Shanda, Netease, Nexon and NCsoft made Asia the major region for MMORPG market growth.
“Faced with fierce competition from social games and console video games, MMORPG in the Western market has already shown signs of a slowdown,” remarked Martin Olausson, Director, Strategy Analytics Digital Media, “The traditional subscription model that most Western MMORPGs adopt has lost traction and growth momentum.”
“Contrary to the flattening Western market, the Asian MMORPG market has grown immensely since 2007, due to the successful virtual items-based revenue model. As more Asian online game companies target US and European markets, they will become a formidable force in the global gaming industry,” added Jia Wu, Analyst in the Strategy Analytics Digital Media Strategies (DMS) service.
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