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Strategy Analytics Launches New Automotive Infotainment Service Coverage Value Chain

Boston, MA - October 27, 2010 – The Strategy Analytics Automotive Multimedia & Communications Service (AMCS) is pleased to announce the launch of MetrixLive—its new ‘Locate-and-Create’ data-analysis tool, that allows users to build their market research views online for direct export as charts and tables.

"MetrixLive is an easy to use web-based data-analysis environment that allows our clients to analyze the dynamics in the Infotainment and Telematics market. Clients can directly output these views at the click of a mouse," said Richard Robinson, Director of AMCS at Strategy Analytics. Robinson continued, "This ‘live-server’ approach linked to chart and table creation, eliminates copy/paste/drag and drop, which dramatically eases the business of analysis," he continued.

With the automotive Infotainment market set on a new course of ‘consumer-as-king,’ MetrixLive is the perfect partner to the in-depth reports and insights that are already available from Strategy Analytics.

MetrixLive is a browser-based solution with which users on the move can access and analyze the Infotainment and Telematics market directly on their computers, iPads, electronic tablets or Smartphones.

In response to customer demand, we have created this new, dynamic interface. Robinson added, “Strategy Analytics has the most comprehensive and forward-looking view of the Infotainment/Telematics value-chain on the market today, with global and regional coverage at the system, feature, service and semiconductor levels.

Strategy Analytics infotainment semiconductor analysis has been focused on reducing the dreaded ‘double-counting’ problem. “Although in the past, this one-to-one, feature-to-semi analysis may have been acceptable, with MetrixLive our future analysis is all about identifying Combo opportunities and feature convergence at the infotainment silicon platform level,” said Robinson

For more information, please mail or contact AMCS Director Richard Robinson:
rrobinson@strategyanalytics.com
+44 7787 123437

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