Tesla Receives Highest Rating among Connected Infotainment
Systems in the US, Western Europe, and China
Boston, MA – May 15, 2014 – Tesla provides the most user-friendly
connected car experience, according to Strategy Analytics. The Strategy
Analytics Automotive Consumer Insights (ACI) service report “Comparing
the User Experience of Connected Infotainment Systems”
gave the automaker the highest rating among the 19 vehicles evaluated
across the US, Western Europe, and China.
Click here for the report:
http://www.strategyanalytics.com/default.aspx?mod=reportabstractviewer&a0=9671
Tesla received its highest
ratings for the ease in which consumers can locate connected services,
the ease of use for each feature, and how well connectivity is
integrated within traditional radio and navigation
features.
“While Tesla has received
the highest scores for ease of use of any vehicle we have benchmarked,
it is not a perfect system,” said
Chris Schreiner, Director of UX Innovation at Strategy Analytics.
“More embedded features are needed as there is too much reliance on a
browser that can be distracting and unwieldy while driving.”
Kevin Nolan, VP of
UX Innovation at Strategy Analytics added “In order for other automakers
to provide more compelling connected experience, they need a more
holistic integration of apps and a well-designed
multimodal interface so drivers can safely stay connected while in the
car.”