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Touchscreen Mobile Browsers Aim to Replicate PC Experience
Most Desired: Support for Video and Multiple Tabs
Boston, MA - January 6, 2010 – With their large display size, touchscreen devices are in prime position to provide the most enhanced mobile internet experience. The report, “Touchscreen Mobile Browsers: Best Practice Guidelines and Browser Evaluations,” draws on benchmark evaluations of leading touchscreen browsers from Apple, Google, Microsoft, Nokia, Novarra, Opera and Skyfire, in order to define a set of practice guidelines for providing a superior Touchscreen mobile device browsing experience. Best practice guidelines relate to:
- Browser layout;
- Navigation;
- Zoom;
- Bookmarks; and
- Presentation.
“It is important that the browser offers a useful, usable and compelling touchscreen mobile internet experience,” commented Paul Brown, Senior User Experience Research Analyst at Strategy Analytics. “The Apple iPhone, with its Safari browser, has set the bar high for all other mobile browsers.”
Kevin Nolan, Vice President at Strategy Analytics, added, “Users desire a mobile browsing experience akin to their desktop computer—including the ability to view video and experience full flash, directly in the browser”
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